What’s New In 2022 – A Look Back
John
manages customer onboarding at Cazoomi. Enjoys working out, family time, and traveling the Philippines.
6 minute read
The beginning of every year is an excellent time for reflection, isn’t it? At SyncApps, we’re great fans of round-ups and retrospectives.
But I’ll be honest with you: this last December, we got a bit lazy. We launched so many new features, integrations, and dashboard upgrades that it was taking a lot to go through them all.
Plus, it doesn’t really matter which one of them we liked best, does it?
So we let you, our subscribers, do the heavy lifting for us (thank you!).
We talked to a few subscribers, then took a close look at the most used pre-built automations, and ta-daaa: this is our round-up post for the past month. AND it includes the whole year!
A whole year of launches and upgrades summarized in a single blog post. That’s the efficiency we know and love!
So which new launches did you, the people who use them daily, love the most?
Let’s find out!
I won’t keep you waiting because, well, I’m pretty sure you know where this is going. Our subscribers love automations that help them close more deals and spend less time doing that. No surprises there, right?
Now let’s take a look at which of these automations do SyncApps subscribers love the most.
At the top of our subscribers’ preferences is the Campaign Response prebuilt automation. In case you haven’t used it yet, you need to know that this helps your organization see all actionable data like Opens, Clicks, Links Clicked, and Bounces going back into your Salesforce from your Marketing Automation Solution.
The top advantage of this feature is that both the Sales and Marketing teams have easy access to all the potential customers that could be targeted for specific campaigns.
This feature comes with:
✅ Accurate numbers and data so you know your decisions are based on correct intel.
✅ Easily customizable reports so you can align them to your goals, and
✅ Insights that pop — no more rummaging for actionable data; it’s all in your dashboard now.
By now, I think it’s easy to guess why our subscribers love this feature: it’s the key to unlocking more sales with less effort.
Make a note to try it if you haven’t already while we move on to the next feature on our list:
This feature gets so much love because it automatically removes records once they are no longer part of the segmentation you’ve specified in Step 1 of your Set Up or in Step 5, Filter and Segmentation.
This means you no longer have to remove them manually. Put that time to better use, like growing your business, instead of being stuck with the scut work.
Got some Custom fields from Salesforce that you want to pull into your Marketing Automation Solution or vice versa? You can now do this automatically with SyncApps.
Once this feature is enabled, all the detailed information you need will be synced in a snap. All the information you need on your contacts is migrated with a single click.
You will find this pre-built automation in Step 2 of your Set Up. Use it to avoid segmenting records individually by creating multiple Groups in Mailchimp.
Yup, this can be automated too! By enabling this prebuilt automation, SyncApps will automatically create those Groups in Mailchimp. Personalization and better targeting with zero hassle, what’s not to love?
If your automation requirements are to sync all contacts or even just Campaigns or List Views and then filter down further into those specific records going into Groups in Mailchimp, then this automation workflow is just for you.
SyncApps can do this quickly for you with one tick of a checkbox.
In Step 5 of your Set Up, just enable the prebuilt automation, setting this up according to your criteria. Only those records that match in Salesforce and they will automatically flow to Mailchimp.
Suppose you’re thinking that you can’t use these automations because you’re using different platforms. In that case, I have good news for you: all the prebuilt automations mentioned earlier apply to all integration we support!
Most of our subscribers use Salesforce or NetSuite with Constant Contact, Mailchimp, or ActiveCampaign. But there are hundreds of integrations you can choose from on SyncApps.
Find your favorite integration here
That’s it about the top 2022 pre-built automations on SyncApps. Time for the tip of the month!
Need more insights into information for all the campaigns sent out? Why limit yourself to the past 3 years? Or to the past year? Our Unlimited Historical Campaign Metrics feature helps you bring back years of historical campaign data to your CRM.
Unlimited campaign response allows you to convert the most qualified leads and set the desired response rate according to your business goals and budget.
This feature allows your sales team to see the full potential of your leads and look for opportunities in the same CRM system. You can use this feature to train your sales team on how to work with each lead and learn about who they are, their goals, what business issues are driving them to make this purchase decision, and if any follow-up is required.
Ready to take control of your campaigns?
Turn this on in Step 6 of your Set Up
Loved these automations, but you’re not sure how to get started? You don’t have to do it alone! Use this link to book a call with our integration experts, and within 30 minutes, we will provide you with a seamless, high-performance connection across your platforms.
We help you unleash business insights and accelerate innovation to allow you to improve efficiency, increase revenue, and make better decisions faster than ever before.
Again this is John, and this is our blog where we will go through all the latest updates and give you a complete run-down of what’s new inside SyncApps.
Thank you for being a part of our journey and innovation! Be sure to check out our YouTube channel, browse our blog, and follow us on Twitter and LinkedIn.
Let’s start 2023 together and streamline and automate data across your business while we’re at it! Start for free here!
