Retail marketing is arguably one of the simplest and less complex trading models around. Its simplicity makes it among the most preferred business models to adopt. However, in these trying times for retail, now more than ever, a solid retail strategy is needed to not only survive but thrive. Three key pillars are: The retailer…..

No one needs a reminder of how hard small businesses were hit by the 2020 pandemic. What we all need is a way to support these SMEs. You can choose to buy local, get your groceries from small shops instead of supermarkets, spend your holiday close to home and so on. All these are great…..

“I’m never going to sign up for a full brick-and-mortar gym”. In the post-pandemic (or at least post-lockdown) world, phrases like this one are quite common. This is why Mindbody Online, the name everyone in the health and wellness world knows, is introducing a way to make virtual classes easier for gym and studio owners……

We all love tech solutions. Until we don’t. Be honest, have you ever felt like throwing your laptop out of a window because you simply can’t get a certain piece of software or app to work the way it’s supposed to? I know I have. And I know plenty of other people who were in…..

All over the world, there are some industries that are regulated more heavily than others. Why? Because they are involved in some of the most sensitive areas of people’s lives. And when we say ‘sensitive’, we typically refer to our most cherished values: freedom, finances, and health. Google has a pretty neat way of referring…..

A retail business that doesn’t generate more and more sales is doomed to fail at some point. At the same time, sales generation isn’t a walk in the park.  Some might even say it’s not for the faint-hearted. There’s a lot that goes into making sure that your retail business generates adequate sales, enough for…..

There’s no shortage of acronyms that end in ‘aaS’ (which stands for as-a-service). That’s why we even have an umbrella industry called XaaS, where you can replace the X with any letter or group of letters that describe your service. You’re surely already familiar with SaaS, the most popular of cloud services. If you’re a…..

The American Pet Products Association (APPA) estimates that the pet industry’s revenue in the US was at $95.7 billion in 2019. 2020’s environment has boosted sales yet again as many turn to pets now more than ever. This may be attributed to the rise of people that consider pets as part of their family. Many…..

Meet SyncApps Paragon, the solution that makes integration a native part of your team. We’ve been hard at work, analyzing and centralizing your feedback, your suggestions, and your needs. Next, our platform team turned everything into a subscriber-focused, insight-oriented dashboard. Let’s dive in!  What’s New? The dictionary defines paragon as a model of perfection in…..

Can you remember a time when AI (Artificial Intelligence) sounded like something straight out of Star Trek (hi there, Mr. Data!)? It feels like centuries ago, doesn’t it? In a sense, it was. Years seem like centuries in the tech world and the progress we see every day creeps upon us. Today, AI still seems…..