Looking for the best iPaaS in 2025? With 20-50% of enterprises and SMBs now using Integration Platform as a Service (iPaaS) solutions to simplify their integrations and automate processes, choosing the right platform has become both more critical and more complicated.
This comparison guide cuts through vendor marketing hype. We tested and ranked leading iPaaS solutions based on real-world performance, feature depth, ease-of-use, scalability, and pricing transparency.
Quick note: If you’re still a bit fuzzy on exactly what iPaaS is, check out our comprehensive two-minute primer on what iPaaS is and how it works.
Disclaimer: SyncApps is an iPaaS vendor. And we’re doing our best to stay objective. If you’re a regular on our blog, you know that we don’t like to take cheap shots at our competitors. At the same time, after 20 years in the industry, we’ve seen dozens of iPaaS vendors come and go, so we’re pretty good at figuring out who’s in it for a quick money grab and who’s in it to stay.
Want to skip the theory and try an iPaaS vendor with stellar reviews? Try SyncApps for free — and we mean absolutely free, not a free trial, a full free tier.
That being said, let’s get started with the top iPaaS vendors in 2025 guide. First, a quick primer:
Do any of these sound like you? Then stick around!
While this is not the full list of iPaaS vendors (new ones pop up every day and older ones close up shop or change their core offers), we wanted to make sure it’s as comprehensive as it gets.
So we looked at:
Don’t want to read the whole list of iPaaS vendors and iPaaS solutions comparisons? Then this next section will help:
Ready to explore more about the top 20 iPaaS vendors in 2025? Jump straight into our detailed comparison table, explore common pricing gotchas to avoid hidden fees, or scroll down for full vendor snapshots, complete with strengths, weaknesses, and ideal scenarios.
Quick note: the information in this table is accurate at the time of writing but may change any time. Please double-check everything before making a decision.
| iPaaS vendor | Pricing (est.) | Key features | Best fit for |
| Boomi | Custom/starting at $5,000/connector/year | Hybrid/cloud integration, API mgmt, automation | Medium to large enterprises |
| MuleSoft | Custom pricing, starts at $80,000/year | API-led integration, automation, Salesforce focus | Large enterprises, IT-heavy orgs |
| SyncApps | Starting below typical subscriptions, includes a free tier and can go up to $399/month | Salesforce/NetSuite focused, bi-directional sync, 250+ prebuilt workflows, strong support | Small to large businesses and nonprofits needing real-time automation |
| Zapier | Free but very limited tier, $19.99 to $599/month | 7000+ app integrations, easy drag-drop UI | Micro to medium businesses, non-technical |
| Celigo | Custom/usage based, starts at $1,200/month | SaaS integration, AI error resolution | Mid-market companies |
| Workato | Custom pricing, starts at $10,000/year | Workflow automation, low IT dependence | Complex enterprise integrations |
| Informatica | Custom pricing, starts at $100,000/year | Data management, governance, transformation | Large orgs needing complex data handling |
| Jitterbit | Custom pricing, starts at $1,000/month | EDI + API integration, hybrid approach | Enterprises with varied integration needs |
| SnapLogic | Custom pricing, typically over $50,000/year | AI-driven data workflow, high-volume | Large enterprises |
| ONEiO | Subscription-based, integration ops as a service | Multi-party integration, predictable pricing | Medium businesses, service providers |
| Prismatic | Starts at $995/month | Embedded integration marketplace, low-code + developer tools, enterprise-grade security, flexible hosting, rich observability | Mid to large B2B SaaS companies needing embedded, scalable, secure integrations |
| Actian DataConnect | Custom pricing, $15,000 to $30,000 per year | Complex data ingestion and transformation | Large enterprises |
| MindCloud | Custom pricing, depends on usage, has a free trial | Cloud iPaaS, focus on eCommerce | SMBs |
| LeadsBridge | Free tier included, then up to $999/month | Marketing integrations | Small to mid-sized marketing teams |
| Qore Technologies | Starting at $250/integration/month | Data transformation, regulated industries | Midsize enterprises, European focus |
| Cyclr | Custom pricing | Embedded SaaS integrations | SaaS startups, SMBs |
| Wrk | Starts at $1,000/automation + credits | Simple workflow automation, custom-made | Medium and large businesses |
| Tray.ai | Starts around $500/month; tiered plans (Pro, Team, Enterprise) based on task credits and workspaces, usage-based | AI-powered workflow automation, drag-and-drop low-code builder, branching/looping logic, scalable platform, enterprise-grade security, embedded integrations | Mid-sized to large enterprises |
| Make | Has a free but limited tier, up to $29/month | Visual automation builder, customizable workflows | Freelancers, SMBs, developers |
| Cleo Integration Cloud | Custom pricing | B2B, EDI integration | Supply chain-heavy enterprises |
Choosing an iPaaS isn’t as simple as comparing monthly subscription fees. In fact, the sticker price you see rarely tells the full story. Hidden costs, unexpected limitations, and opaque usage-based pricing can dramatically inflate your total cost of ownership, often well beyond initial estimates.
Here’s what you need to watch out for in the 2025 iPaaS landscape:
Most enterprise-grade iPaaS vendors—like MuleSoft, Boomi, and Informatica—use custom, quote-based pricing. While this flexibility can benefit complex organizations, it often makes initial budgeting challenging.
Vendors typically set base prices based on the number of connectors, API calls, throughput limits, or even the volume of processed data. Without crystal-clear definitions upfront, your costs can spiral unexpectedly as usage scales.
For instance, MuleSoft’s entry-level pricing starts at around $80,000 per year, but actual enterprise implementations often balloon into six-figure territory. Similarly, Informatica’s pricing starts at $100,000 per year, with substantial increments as data volume or API calls increase.
Many iPaaS providers deploy a usage-based pricing model—charging by task credits, API calls, or the number of active connectors. Platforms such as Tray.ai and Celigo explicitly tie their pricing to usage metrics, meaning your monthly invoice will fluctuate based on business activity.
For example, Celigo begins around $1,200 per month, but costs quickly escalate as you add data-intensive workflows or connectors, significantly impacting integration scalability. Meanwhile, Tray.ai’s plans start around $500/month, but its tiered, credit-based system can easily push your monthly expenditure higher during peak data processing periods or growth spurts.
Scalability is an essential consideration that directly affects your bottom line. Providers like Zapier and Make appear budget-friendly at first glance—$19.99 to $599/month and a maximum of $29/month, respectively (excluding enterprise prices).
However, these services usually enforce strict usage limits on lower-priced tiers, leading to frequent overages and costly upgrades as your business grows. If your organization anticipates rapid scaling, even initially low-priced vendors could become surprisingly expensive.
Performance limits, particularly data throughput and real-time syncing speeds, are hidden traps. Vendors with deceptively low entry points, such as Zapier or Make, typically enforce rigid API limits, constraining your workflow speed and efficiency.
High-performing alternatives, like SnapLogic, offer robust AI-driven data workflows—but these come at a premium, generally above $50,000 annually, again highlighting the trade-off between price and performance.
Security and compliance are paramount, especially in regulated industries. Vendors catering to enterprises often layer additional charges for advanced security features (SOC 2, HIPAA compliance), dedicated support tiers, and enterprise-level SLAs.
For instance, Prismatic’s packages start at $995/month, but advanced security options and developer support can significantly elevate monthly costs.
Beware implementation and setup fees, a particularly notable hidden cost among vendors like Workato and Jitterbit. Although Workato’s advertised annual rate starts at about $10,000, enterprise implementations frequently incur substantial upfront consulting or professional service charges to manage complex integrations.
This dramatically impacts your actual first-year spend and inflates your total cost of ownership beyond initial budgets.
Freemium tiers, such as those offered by Zapier, Make, and LeadsBridge, seem risk-free—but these tiers are deliberately restrictive. For businesses requiring frequent integrations or even moderate data processing, these seemingly cost-effective plans rapidly become inadequate, compelling users to upgrade to higher-priced tiers to avoid workflow disruptions or lost productivity.
Real talk: all pricing tiers in every industry have hidden pitfalls and, sometimes, they’re not even there by design. Most of these companies aren’t trying to rip you off. They just need to cap something somewhere.
At SyncApps, we brought the free tier back — read all about what powered this decision. We have a strictly no-BS, no hidden fees policy, which is why you’ll often see us turning customers down and pointing them to one of our competitors — we can’t be for everyone, and we’re not even trying.
We see a lot of changes coming to the iPaaS world soon — mergers and acquisitions are just the tip of the ice berg.
In the meantime, these 20 iPaaS vendors should give you a solid place to start. If, after reading this article, you’re still not sure which is the right iPaaS solution for you, reach out to us on X. We promise we’ll be objective and point you to one of the other integration solutions vendors if SyncApps is not a good fit for you.
1. What is iPaaS and why is it essential for businesses in 2025?
iPaaS (Integration Platform as a Service) is a cloud-based solution that simplifies connecting different software applications like CRM, ERP, and marketing platforms. It automates workflows and data syncing, helping companies scale operations, improve data accuracy, and reduce manual efforts in complex integration scenarios.
2. How do I decide which iPaaS is right for my Salesforce or NetSuite stack?
Look for vendors specializing in Salesforce-first or NetSuite-first environments, offering prebuilt workflows and bi-directional data sync that minimize manual configuration. This is what we specialize in at SyncApps, by the way! We don’t try to integrate every application under the sun, just the ones we know best.
3. Are there iPaaS solutions tailored for small to medium businesses (SMBs)?
Yes, many iPaaS vendors offer flexible pricing and easy-to-use automation tools for SMBs. SyncApps, Make, and LeadsBridge are just a few examples.
4. What pricing models do iPaaS vendors typically use, and what should I watch out for?
iPaaS pricing often includes subscription fees, usage-based charges (API calls, tasks, or integrations), and sometimes hidden costs like setup or support fees. Beware of opaque custom pricing common among enterprise-grade solutions.
5. Which iPaaS vendors are best for complex enterprise governance and security?
MuleSoft leads in enterprise-grade integration with robust API management, governance controls, and hybrid deployments suited for large IT-heavy organizations that require strict compliance and scalability.
6. How important is ease of use when selecting an iPaaS platform?
Critical. A user-friendly interface accelerates onboarding and reduces dependency on IT. Vendors like Zapier and SyncApps excel in intuitive drag-and-drop builders designed for non-technical users.
7. What types of integrations can iPaaS platforms handle?
Some platforms support integrations across cloud SaaS apps (CRM, ERP, marketing), on-premises systems, APIs, EDI (Electronic Data Interchange), workflows, and often provide data transformation and governance capabilities. Other focus on cloud-only integrations.
8. How do I evaluate the scalability of an iPaaS solution?
Consider the platform’s ability to handle growing volumes of data, increasing API throughput, and complexity of workflows. Enterprise-level vendors such as SnapLogic and MuleSoft typically offer high scalability but at a premium cost.
If you’re not looking for an enterprise-level iPaaS solution, SyncApps offers virtually unlimited contact syncs for Salesforce or NetSuite users.
9. Can iPaaS solutions help nonprofit organizations with limited budgets?
Yes. Some vendors, including SyncApps, provide flexible pricing and free tiers that suit nonprofits needing powerful yet affordable integration tools without sacrificing support or features. At SyncApps, all nonprofits get a 25% discount for life!
10. Are there differences between embedded iPaaS platforms and general iPaaS?
Embedded iPaaS platforms, like Prismatic, focus on allowing software companies to embed integration capabilities directly into their products for end users, with developer-centric tools and high customization. General iPaaS solutions target business automation across different internal and external systems.
11. What are “prebuilt workflows” in an iPaaS context?
They are ready-made integration templates that accelerate deployment by connecting common systems (like Salesforce to Mailchimp) with minimal configuration, saving time and reducing errors. SyncApps offers over 250 of these workflows geared especially for sales and marketing teams.
12. How does real-time data synchronization work in iPaaS?
Real-time sync ensures that data changes in one system instantly reflect in connected applications, which is critical for CRM, ERP, and eCommerce where up-to-date information drives operations and decision-making.
13. What security certifications should I check for in an iPaaS vendor?
Look for SOC 2, GDPR, HIPAA compliance, encryption standards, single sign-on (SSO), and fine-grained access controls. Enterprise-grade vendors emphasize these; SyncApps and others provide strong security suitable for regulated industries.
14. How do usage limits and API call caps affect iPaaS costs?
Many vendors charge based on API calls or task executions. Usage beyond tier limits results in overage charges, potentially increasing costs unexpectedly. It’s important to understand limits upfront.
15. What support options should I expect from an iPaaS provider?
Robust customer support is essential, including onboarding help, technical support, SLAs, and escalation paths. SyncApps is known for responsive expert support (with real humans!), which is especially valuable for smaller businesses and nonprofits without large IT teams.
16. Which iPaaS vendor is best for automating sales and marketing operations?
Platforms with deep CRM and marketing system connectors excel here. SyncApps is tailored for sales and marketing teams, integrating tools like Salesforce, Mailchimp, Constant Contact, and NetSuite with ease, enabling efficient lead and data management.
17. Can iPaaS platforms handle integration of legacy ERP systems?
Leading providers offer hybrid integration capabilities to connect both cloud and on-premises legacy ERP systems. Boomi and Jitterbit have strong reputations in this arena.
18. Are free or trial versions available for iPaaS platforms?
Yes. However, many free tiers are limited in task volume or connectors.
19. How does iPaaS benefit IT and data teams specifically?
It offloads manual coding, reduces maintenance overhead, provides centralized monitoring, and ensures data governance, enabling faster deployments and more reliable integrations.
